How one South African entrepreneur is tackling soaring food prices
By: Nicola Mawson - IOL
As food prices continue to climb, one South African entrepreneur is putting a cape on to help fight the scourge. About a fifth of South Africans go to bed hungry each night. The fight against hunger remains urgent.
Although food security in South Africa has improved slightly, with the Shoprite’s Food Security Index has risen from 44.9 in 2023 to 56.4 in 2024, hunger persists.
Still Good, a social enterprise launched in May, is doing its best to help shoppers cut their grocery bills by nearly R4 million in just six months, while also reducing food waste costs for retailers.
The company connects shoppers with discounted groceries approaching their sell-by dates that retailers would otherwise throw away or donate.
Operating in more than 80 Pick n Pay, Spar and Food Lovers Market stores, along with several independents nationwide, Still Good sells “Value Bags” of groceries at up to 65% off.
“We’re helping South Africans beat food price inflation over the past six years,” said CEO Steffen Burrows.
“Some stores sell 50 bags in two minutes – we can’t keep up with demand.”
Each Value Bag has a mix of items such as fresh produce, bakery goods and dry groceries. Meat and deli products are excluded for food safety reasons.
Shoppers order via Still Good’s web platform, pay through Yoco, and collect in-store later in the day. One Cape Town customer has saved more than R40 000 in six months
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