Proudly South African, better-for-you soda brand, PURA Soda, is now on shelf in selected Woolworths stores countrywide. This listing marks an impressive milestone in this homegrown brand’s ambitious expansion plan.

“We are very excited and humbled to be partnering with Woolworths to bring our tasty, award-winning products to their stores. We know that Woolworths prides itself on offering its customers the very best quality products, as do we. We aim to help people live a little healthier, in an enjoyable way. Or as we like to call it, live a little PURA,” says Greig Jansen, CEO of PURA Beverages.

PURA Soda now available in selected Woolworths stores at R13.99 for 300ml can and R69.99 for a six-pack. If you can’t find PURA Soda at your local outlet don’t be shy to ask when it will be arriving.