Skip to main content

Shoprite corrects food inflation claim

| Economic factors

Shoprite Checkers pointed out that the food inflation headline in the Business Report of Thursday, 4 February 2016 quoting Food Inflation rising to 8,7 percent is factually incorrect.

In the basket of food prices compared, oranges were reflected at a price of zero Rand in the December 2014 basket . This has skewed the overall Rand value of the baskets that were compared.

Markets and Economic Research Centre (MERC) who did the calculation using StatsSA sources admitted their error. If the correct comparison was made the figure amounts to 6.6% versus the published 8.7% which is a substantial difference.

Shoprite Checkers said the Group's own internal food inflation which covers more than 20 000 items for the month of December 2015 was only 1.7%. It has been the lowest December inflation the Group has reported in more than three years. This can be attributed to the fact that Shoprite procured its general merchandise products before the significant depreciation of the Rand. It also reflects the strong Festive Season price promotions which is part of the Group’ s low price commitment to consumers.

Pin It

Related Articles

Despite ongoing economic pressures, South African consumers turned out in record numbers to capitalise on Black Friday deals, driving notable growth in payment volumes and showcasing a clear preference for digital payment platforms and online shoppi…
By: Dieketseng Maleke - IOL South Africa's Retail Sector Shows Promise for Final Quarter of 2024, Despite Economic Challenges
By: Given Majoba – IOL Business The South African Poultry Association (SAPA) has made a pressing plea for the removal of the 15% value-added tax (VAT) on certain chicken products, arguing that such a move would significantly benefit families grappl…
By: Ashley Lechman - IOL October 2024 has brought yet another challenging month for South African households, as the cost of the average food basket rose by R92,97, costing R5 348,65.
By: Yogashen Pillay - IOL The Pietermaritzburg Economic Justice and Dignity Group (PMBEJD) has questioned why food prices have remained stubbornly high despite favourable economic conditions.