Skip to main content

Escalating costs hammer Pioneer

| Economic factors

Pioneer Foods, the JSE’s second-largest food producer with a market capitalisation of more than R31bn, said on Friday it had no choice but to pass on the burden from soaring grain prices, rand weakness, and high wheat import tariffs to the already pressured South African consumer.

The company, whose products include Sasko bread, Bokomo cereals, Spekko rice and White Star maize meal said input costs escalated 74% in the four months to January, hitting volumes and margins.

The surge in wheat import tariffs from R156 to R911 per tonne over the past 12 months was worsening the effect of the drought. The rand lost nearly 30% against the dollar over the same period.

"Pioneer Foods has made every effort to respond to these vagaries as responsibly and assertively as possible," the company said.

Despite "sustained effort to contain costs (and) to price appropriately … significant price recovery has been unavoidable", said the manufacturer, which comes second to Tiger Brands’ nearly R60bn market cap.

Pioneer, whose share price is down 15.7% on the JSE this year versus the 2.6% decline of the JSE’s food producers’ index, warned first-half earnings would be "largely muted", with rand weakness and the associated cost-push effect likely to accelerate inflationary pressure on all food manufacturers.

SA is expected to reap the smallest maize harvest in nearly a decade this year due to the persisting drought.

Like other consumer goods companies such as Clover and SABMiller, Pioneer’s juice products, which include Ceres and Liqui Fruit, benefited from the hot, dry conditions. The group said this portfolio had delivered "excellent results" in the period under review.

Pioneer’s international division, which contributed 19% to operating profit for the six months to March, also traded well. Fruit exports, particularly, benefited from a more favourable exchange rate.


Related Articles

South Africans predicted to spend R224bn this f...

According to the results from the sixth annual Summer Spending Survey by short-term lender Wonga, South Africans are expected to spend an estimated R224 billion over this year’s festive season.

Grocery budgets: Say goodbye to these foods as ...

By: IOL Business Fried chips, potato salad, baked or roasted potatoes, and stews and curries with potatoes – whichever your favourite, you may have to do without if you have any hope of spending less on groceries in the coming weeks. And don’t p...

Black Friday shoppers spent R4.5bn, with jewell...

By: TimesLive Black Friday 2023 levels reflected tougher economic conditions in South Africa, but sales totalled R4.5bn.

December fuel price outlook is good news for bo...

By: IOL With a week to go until December’s fuel price sums are finalised, the outlook is positive for both petrol and diesel.

Smart shopping tips to get the most out of your...

South Africans are no strangers to the struggle of maximising their hard-earned rands, particularly when it comes to grocery shopping. In today's economic landscape, the increasing food costs are having a widespread impact, causing financial strai...