Skip to main content

Pick n Pay cuts prices for Christmas

| Economic factors

Pick n Pay is cutting prices on another 500 essential items and adding a host of promotions and deals in time for the festive season.

“Our teams have done a really good job to source some incredible products for Christmas: mouth-watering gammons and roasts, delicious Christmas cakes and mince pies, a huge new range of toys, and a host of new and exclusive products across all of our categories.  All of these, and more, will be at better prices with bigger deals,” says John Bradshaw, head of marketing at Pick n Pay.

At the beginning of March Pick n Pay announced it would invest R500 million in price cuts for customers, and it cut the everyday-prices of over 1 300 basic items and put over 1 000 items on special. It is now cutting prices on a further 500 essential products, introducing more than 2 000 promotions and offering savings of up to 20% on Pick n Pay branded products. 

Bradshaw says he is encouraged by the response of customers to the March price cuts, which has prompted Pick n Pay to do more of the same. 

Pick n Pay is not only introducing a whole new raft of price cuts – especially on fresh produce like potatoes, avos, bananas, apples and in-store bread and soft rolls, along with special deals on health and beauty products. They are also launching new private-label ranges in baking and cleaning products to build on the strong support customers have shown for their new summer ranges, like the Pick n Pay ice cream and the Pick n Pay braai ranges.

Complementing the price cuts, promotions and expanded offer will be new services and products, like the Pick n Pay store card, offering up to 55 days of interest-free credit for a monthly fee of just R10, free money transfers at any till point nationwide until December 31 and 20% off 10 wines a month for members of the Pick n Pay wine club.

“Our customers voted us South Africa’s most trusted supermarket. We have earned that trust by delivering them what they need. We’re giving them the opportunity to do all their summer and Christmas shopping with us, giving them all they could possibly want and need,” says Bradshaw

Related Articles

Official fuel prices for December: margin hikes...

By: Jason Woosey - IOL The Department of Mineral Resources and Energy (DMRE) has announced the official petrol and diesel price adjustments for December.

South Africans predicted to spend R224bn this f...

According to the results from the sixth annual Summer Spending Survey by short-term lender Wonga, South Africans are expected to spend an estimated R224 billion over this year’s festive season.

Grocery budgets: Say goodbye to these foods as ...

By: IOL Business Fried chips, potato salad, baked or roasted potatoes, and stews and curries with potatoes – whichever your favourite, you may have to do without if you have any hope of spending less on groceries in the coming weeks. And don’t p...

Black Friday shoppers spent R4.5bn, with jewell...

By: TimesLive Black Friday 2023 levels reflected tougher economic conditions in South Africa, but sales totalled R4.5bn.

December fuel price outlook is good news for bo...

By: IOL With a week to go until December’s fuel price sums are finalised, the outlook is positive for both petrol and diesel.