Skip to main content

New features coming to Shoprite stores and delivery services

| Innovation and technology

Retail giant Shoprite says it is implementing a plan to digitise its business and improve efficiency by using artificial intelligence (AI) to try and create better customer experiences.

The group said that it is taking a pragmatic approach to developing new technologies to use in the retail space, noting that it has a focus on “iterative and re-usable innovation”, adding that it is not necessarily looking to reinvent the wheel.

It said that it will use technologies that – once proven – can quickly be expanded and operationalised.

“If somebody has already invented the wheel and we can use it, we’ll do that. If not, Shoprite Technology has the expertise to create the required solution ourselves in order to best serve the business, and most importantly, our customers,” it said.

Taking this approach, the group said it is working on several features and innovations that are expected to be rolled out in the coming months.

Faster delivery

Shoprite said it has developed a machine learning algorithm to define optimal delivery regions to improve Checkers Sizty60 delivery times.

The solution overlays a map with the view of orders while using order data to determine the optimal delivery area for each store, it said.

The algorithm also considers packaging and delivery time to determine the areas which can be best served by a driver within the allocated time (60 minutes), optimising the routes drivers use by overlaying traffic data to find the best route.

Fresher stock

The group said it has deployed a powerful end-to-end supply chain software solution to ensure highly accurate orders.

“This includes fresh produce such as poultry, cheese, eggs, milk and more, resulting in fully stocked shelves and less food waste.”

The system uses machine learning and artificial intelligence to consider many external factors when ordering ultra-fresh products, it said.

For example, using data on sales and stock data paired with extrinsic factors, the system can predict how much of a specific good is needed on shelves and informs suppliers accordingly.

Better store layout

To enhance the in-store customer experience, the group said it is applying machine learning to store floor plans and tweaking the location of shelves or tills.

“Teams are using machine learning to create 3D store tours, which in turn assists with improving store discipline, visual merchandising and developing future store design templates – all to enhance the customer journey through a store,” it said.

Shorter queues

Shoprite said it has also developed a computer vision system called QMON to anonymously monitor queue length and waiting times. It establishes the number of customers queuing in order to reduce the wait time.


Related Articles

Pick n Pay smart shopper adds gamification to i...

Pick n Pay Smart Shopper has introduced ‘Smart Hopper’ – an exciting game in its relaunched app which customers can play daily to win vouchers, helping them save even more.

The SPAR Group redefines township shopping thro...

In a series of first-in-South Africa partnerships forged to stimulate local economies and revolutionise the shopping experience for township residents, The SPAR Group is collaborating with local providers to power its SPAR2U delivery service in un...

The SPAR Group introduces SPAR2U ‘green fleet’ ...

The SPAR Group has begun roll-out of its electric vehicle fleet for deliveries ordered via online shopping platform, SPAR2U.

Pick n Pay is Full of Treats This Spooky Season

The trick’s in the treats with Pick n Pay’s new affordable ‘confined brand’. Launched just in time for spooky season, the in-house Treat Street range is the retailer’s latest offering in the sweet aisle. In a stubbornly high-inflation environment,...

‘Happy Hour’ at Pick n Pay launches – 50% off e...

Pick n Pay is launching ‘Smart Shopper Happy Hour’ this Friday (13/10/2023). This first-time-ever initiative will offer a limited number of massive discount vouchers for registered members to claim on the Pick n Pay Smart Shopper app and shop in-s...