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Tesco Launches ‘Perfect Tasting’ Non-Alcoholic Wines

| Wine and liquor

Tesco has begun stocking two sparkling non-alcoholic wines that it says is “the nearest in taste to their alcoholic counterparts”.

The two drinks – Alcohol Free Pinotage Blush and Alcohol Free Chenin Blanc Sparkling – are made from South African Pinotage Blush and Chenin Blanc grapes which have been fermented until just before the point that they turn alcoholic. They will be available at more than 760 stores across the UK (£2.75 each), and will be found in the soft drinks aisle. 

Tesco drinks buyer Tauseef Parkar said: “There are plenty of non-alcoholic wines out there but we believe that these new drinks, which have been developed for us, will offer those drinkers wishing to avoid alcohol the closest taste to a real glass of wine. Both drinks are deliciously light and refreshing, bursting with summer flavours and have been created as a non-alcoholic match for Prosecco and Prosecco Blush. They are also designed to look like elegant bottles of sparkling wine, rather than fruity flavoured soft drinks – something that would create a ‘wow’ factor rather than embarrassment if brought along to a party.”


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