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KWV wines ranked highest SA brand in ‘World’s Most Admired Wine Brands’

| Wine and liquor

KWV has been named as the highest ranked South African wine brand in Drinks International’s World’s Most Admired Wine Brands.

This is the fifth successive year that KWV has topped the charts in the prestigious Drinks International annual awards and is one of only two South African brands to feature in the top fifty this year.

Established in 1972, Drinks International is the only magazine catering exclusively to the global spirits, wines and beers market, providing international drinks buyers with news on all the latest developments and trends within the global drinks industry.

“Being ranked the highest South African brand is a true honour and especially meaningful considering the poll involved over 200 of the world’s top masters of wine,” says De Bruyn Steenkamp, global sales and marketing director of KWV. 

“This accolade gives us great recognition and we are glad that our focus on developing the KWV brand as a stamp of quality, heritage and innovation continues to be recognised globally,” he says.

In the global markets KWV is focusing on its young direct businesses in Russia and the USA respectively and De Bruyn says they are excited about the growth opportunities in these markets. 

“The emerging markets in Africa and Asia represent exciting opportunities for KWV. These consumers are looking for reliable quality and we believe our brand is perfectly poised to capture these markets.”

From 2011 to date, KWV boasts over 1 519 awards for its wines with 328 achieved in the past year alone.

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