Skip to main content

World titles for SA whisky producer

| Wine and liquor

The James Sedgwick Distillery in Wellington, home of Bain's Cape Mountain Whisky, and its founder distiller, Andy Watts, both took the world titles as Sustainable Distillery of the Year and World Whisky Brand Ambassador of the Year at the 2020 Icons of Whisky Awards held annually by Whisky Magazine in London.

Due to the coronavirus pandemic the awards were released live on social media.

Beating competition from all producers across the globe ranging from Scotland, America and Ireland to Australia, these awards prove that South Africa is at the forefront of whisky making.  

The James Sedgwick Distillery situated in Wellington, Western Cape, is also currently a source of distilling alcohol to support the country's fight against the spread of the Covid-19 pandemic.

Watts says innovation has been key in the success of South African whisky.

"Bain's was launched in 2009, long before single grain whisky became a trend around the globe. My vision for this whisky was to offer consumers something truly South African made with 100% South African maize and quite uniquely double matured for a period of five years in casks previously used for the maturation bourbon," says Watts.

"This, together with our warm South African climate which accelerates maturation, resulting in an exceptional smooth whisky with extraordinary flavour, makes the whisky truly one of a kind. And in its own right, Bain's Cape Mountain Whisky has been awarded as the World's Best Grain Whisky twice at the 2013 and 2018 World Whiskies Awards, segmenting our country’s reputation for making world-class whisky."

The distillery, the only commercial whisky distillery in Africa, has been at the forefront of innovation with state-of-the-art equipment and ingenious sustainability projects. In addition to the recent Icons of Whisky award, the James Sedgwick Distillery was recognised with the Green Company of the Year award hosted by the BIG Awards for Business towards the end of 2019.


Pin It

Related Articles

This week, Makro has launched its Festive liquor catalogue for 2023 - which its buyers explain is carefully crafted around local and international consumer trends. This year, the retailer managed to secure exclusive products from brands such as De...
Checkers has added 41 new limited edition wines to its Odd Bins collection, of which two were awarded Double Gold and Gold at the prestigious Michelangelo International Wine and Spirits Awards earlier this month. 
South African consumers will have to dig deeper in their pockets at the tills this festive season, with food prices set to rise on the back of rising petrol prices, feed, and input costs.
Filling a 45-litre tank will cost South African motorists around R55 more from tomorrow (3 November 2021).
CRM global leader Salesforce predicted that consumers would face higher prices this coming Festive Season.