Skip to main content

Clover clinches first place in reputation study

Clover, a branded consumer-goods and beverages group operating in South Africa and other selected African countries, has claimed the top spot in the Reputation Institute's study of the most reputable companies in South Africa in 2016.

 “We are proud to have achieved this prestigious accolade, especially considering that we are a newcomer to the study following the addition of the fast-moving consumer goods (FMCG) industry category this year. We are pleased that the general public recognises our efforts and we hope to continue in this light for years to come,” says Johann Vorster, chief executive of Clover.

The study, which is conducted by Reputation House, measures reputation according to four key themes namely, esteem, admire, trust and feeling, as well as seven reputation dimensions: product/services, innovation, workplace, governance, citizenship, leadership and performance.

To be included in the study, companies had to score at least a 50% familiarity level with the general public. Fifty well-recognised companies in South Africa, across various industries from retail to financial and telecommunications, were measured. Clover, a newcomer to the study, also ranked first in the new FMCG industry category, scoring 78 out of a possible 100. Other companies that featured in the top five are Coca-Cola, Woolworths, SPAR and Massmart.

In terms of the seven reputation dimensions, Clover was placed first in governance and citizenship, second in products and services, workplace, leadership and performance and third in innovation.

On the basis of public support, Clover was commended for its trusted products and was positioned as an ideal company to work for.

Pin It

Related Articles

Shoprite is News24's Company of the Year

This year's News24 Company of the Year is Shoprite Group, Africa's largest supermarket retailer. 

Makro makes history: Tallest trolley stacked in SA

Inspired by the iconic Makro Mood TV commercial, on Leap Day at the Centurion store, Makro partnered with renowned magician Wian van den Berg to stack the tallest trolley in SA in 3 hours, 6 minutes, and 6 seconds.  The event, which went live at ...

Massmart is officially a Top Employer…for the t...

On the 18th of January 2024, the Top Employers Institute announced Massmart as a Top Employer in South Africa for the third consecutive year, ranking the organisation in the 25-50th percentile of participating employers globally.

Meet the Shoprite Group’s top suppliers of the ...

Small suppliers Hope Sonic, Jacobs Jam and Crispe Cookies are among the exceptional suppliers honoured at the Shoprite Group's 2023 Supplier of the Year Awards. 

Woolworths notches up 13 wins at the World Chee...

In a display of excellence, a number of Woolworths' exceptional cheese suppliers racked up an array of impressive accolades at the prestigious World Cheese Awards. These included three gold, three silver and eight bronze awards. The ceremony was h...