Skip to main content

Forage and Feast – SA's only premium private label endorsed by a Michelin star chef

| Awards and achievements

Checkers is approaching the second anniversary of its premium private label range, Forage and Feast, the country’s only private label product range endorsed by SA’s first Michelin star chef.

Launched in November 2020, Forage & Feast set the supermarket standard for premium food products and includes items typically only found at speciality delis and food emporiums. The unique range is also endorsed by South Africa’s first Michelin star chef, Jan Hendrik van der Westhuizen. 

"The quality, provenance, ingredients and attention to detail of the Forage & Feast range is admirable. When it comes to ingredients and taste I don’t compromise and neither does this range from Checkers,” confirms van der Westhuizen. 

Tailored specifically to customers’ needs for an upmarket and sophisticated product selection, the range has been so well received that Forage & Feast now includes 216 products across 34 different categories, with an additional 100 new products that will be added over the next 12 months. 

Sourced from the best suppliers and artisans, each Forage & Feast product is made with top quality ingredients. Provenance plays an important role, and the range is sourced responsibly, keeping seasonality in mind. 

The range includes award-winning products such as the Forage & Feast fig and almond fruit cake and Forage & Feast festive gammon which were both awarded best buys in Fairlady Magazine’s 2021 Christmas taste test

Other standout products include an authentic Sicilia passata sauce made with sun-ripened Datterino tomatoes; vinegar made from Italian Prosecco; rusks made with real butter, almonds and honey; an assortment of locally-crafted vinaigrettes, olive oil from the Breede River Valley and more. 

During the past two years, Checkers has invested substantially in establishing Forage & Feast as the successful premium private label brand that consumers have come to trust and love. 

 

Pin It

Related Articles

Shoprite is News24's Company of the Year

This year's News24 Company of the Year is Shoprite Group, Africa's largest supermarket retailer. 

Makro makes history: Tallest trolley stacked in SA

Inspired by the iconic Makro Mood TV commercial, on Leap Day at the Centurion store, Makro partnered with renowned magician Wian van den Berg to stack the tallest trolley in SA in 3 hours, 6 minutes, and 6 seconds.  The event, which went live at ...

Massmart is officially a Top Employer…for the t...

On the 18th of January 2024, the Top Employers Institute announced Massmart as a Top Employer in South Africa for the third consecutive year, ranking the organisation in the 25-50th percentile of participating employers globally.

Meet the Shoprite Group’s top suppliers of the ...

Small suppliers Hope Sonic, Jacobs Jam and Crispe Cookies are among the exceptional suppliers honoured at the Shoprite Group's 2023 Supplier of the Year Awards. 

Woolworths notches up 13 wins at the World Chee...

In a display of excellence, a number of Woolworths' exceptional cheese suppliers racked up an array of impressive accolades at the prestigious World Cheese Awards. These included three gold, three silver and eight bronze awards. The ceremony was h...